Questions, answered.
Everything people usually ask, in one place. Type a word to narrow it down, or pick a topic. If your question isn't here, just ask.
Working with me
What kind of businesses do you work with?
Small businesses and independent professionals: coaches, therapists, healthcare providers, educators, course creators, makers and service businesses. People building something of their own, from one-person businesses to growing franchises.
Is it really just you?
Yes. Everything is done directly by me, from the first call to handover. You won't be passed to an account manager or a junior. If something needs a specialist I don't cover, like ongoing social media posting, I'll introduce you to someone I trust.
Why do you only take a small number of clients?
It's a deliberate choice. After years in a global corporate and eight years on a large NHS contract, I chose quality of work over volume. A small client list means I actually know your business, and your work gets proper attention.
I'm not sure what I need yet. Is a call still worth it?
Yes, that's exactly what it's for. Most people aren't certain when they first get in touch. We'll talk through what's getting in the way, and you'll leave with at least one useful thought, whatever you decide.
How quickly can you start?
It depends on what's already booked in. I'll always give you an honest start date on the call rather than promising something I can't keep.
Do you work with clients outside the UK?
Yes. I work with clients across the UK, the US and Canada. I often work in the evenings, which suits clients in other time zones.
Do I need to commit long term?
No. You can book a one-off project or ad hoc hours. Monthly packages are there if you'd like regular support and priority booking.
What if you're not the right fit?
I'll tell you honestly, and I can usually point you towards someone who is.
How do we keep in touch during a project?
Whatever suits you best: email, WhatsApp, or a quick video call. You'll know what's happening and what comes next, without having to chase.
GoHighLevel and platforms
What is GoHighLevel?
GoHighLevel is an all-in-one business platform. It brings your website, CRM, bookings, email and text marketing, WhatsApp, courses, funnels and automations together in one place, instead of lots of separate tools that don't talk to each other.
Which platforms do you work in?
GoHighLevel and the platforms built on it, including FEA Create, Funnel Sketchers, ExpertSpace, Course Creator 360 and my own Magnolia Workspace. If you're already on one of these, I'll work within it rather than moving you.
Is the price the same on FEA Create, Funnel Sketchers, ExpertSpace or Course Creator 360?
Yes. These platforms are all built on GoHighLevel, so the work and the price are the same whichever one you use. If you're already set up on one of them, there's no account setup fee, I'll simply work inside your account.
Do you work with other white-label GoHighLevel platforms?
Yes. Many platforms are GoHighLevel underneath with a different name, including FEA Create, Funnel Sketchers, ExpertSpace, Course Creator 360 and LeadConnector. If yours is built on GoHighLevel, I can work in it, at the same prices.
Can you run Facebook and Instagram ads for me?
Yes. I set up your ads through GoHighLevel so every lead goes straight into your CRM and gets followed up. Setup is £295 and management is £195 a month, with a monthly report. Your ad spend is paid directly to Meta.
Can you work inside my existing GoHighLevel account?
Yes. I can work in your account or sub-account with the access you give me, whether you're with Magnolia, another agency, or GoHighLevel directly.
I've got GoHighLevel but it's a mess. Can you help?
Very often, yes. I'll look at what you've got, keep what's working and tidy or rebuild what isn't, then document it so it stays clear. A tech review is a good place to start.
Can you move me to GoHighLevel from other tools?
Yes. I can bring your contacts, website, forms, booking and email marketing across, and set things up so everything connects from day one.
Do you work with WordPress, Wix or Kajabi?
My focus is GoHighLevel and the platforms built on it. That focus is what lets me go deep rather than wide. If you need a different platform, I'm happy to point you to someone who specialises in it.
Will I be able to use it myself afterwards?
That's the goal. Every build comes with a walkthrough and documentation, and training sessions are available if you'd like more confidence.
Magnolia Workspace
What is Magnolia Workspace?
Magnolia Workspace is my own all-in-one platform, built on GoHighLevel. It's what I use for the clients I build for, and it's available to any small business. It covers almost everything a business needs to run: website, CRM, bookings, email, WhatsApp, payments and courses, all in one place.
How is it different from signing up to GoHighLevel directly?
You get your own account, set up with my support behind it. There's no agency plan to manage, no learning the whole platform from scratch, and someone to ask when you're stuck.
Is there a contract?
Plans are monthly. Any minimum term will be clearly stated before you sign up, in writing.
What's included in the price, and what's extra?
Your plan covers the platform features listed for it. Usage, like text messages, emails, WhatsApp conversations and AI features, is charged at cost on top, so you only pay for what you actually send.
Are there different plans?
No. There's one plan with everything included, so you never have to work out which features you need or upgrade later.
Websites and design
Will I be able to update my website myself?
Yes. You own it, and you'll be shown how to make changes yourself, so you're never waiting on someone else for a small update.
Do you write the copy too?
I can help restructure existing copy so it flows better on the page. If you need copy written from scratch, we can scope that separately.
Will my website work on phones?
Yes. Every page is designed and checked for mobile as part of the build, not as an afterthought.
Do you do SEO?
SEO groundwork is built in from the start: page structure, titles, descriptions and image optimisation. It's the foundation search engines and AI search tools need to understand your site.
Can you design a logo or brand?
Yes. I can work with your existing brand or create one with you, including a logo, colours, fonts and a simple brand guide.
Do I get the design files?
Yes. You get the working files, not just the exports, so you're never starting from scratch if something needs changing.
Pages, funnels and courses
Can you build my online course?
Yes. I structure your content, set up access and payments, build the student automations and design workbooks and slides to match.
Can students pay and get access automatically?
Yes. Payments through Stripe can grant access straight away, for one-off or subscription pricing.
Can you build a lead magnet and the emails behind it?
Yes. The freebie itself, the landing page, the opt-in and the welcome sequence, all connected to your CRM and tested before launch.
What's the difference between a landing page and a funnel?
A landing page has one job, like getting someone to sign up. A funnel is the whole journey: the pages, the emails and the payment steps that take someone from first interest to buying.
Do you test everything before it goes live?
Always. Every form, email, checkout and automation is tested end to end, including on mobile.
Marketing
What happens in a strategy session?
We look at your current marketing, platforms and audience, and work out what's getting in the way. Afterwards you get a written action plan with the priorities in the right order.
Do you manage social media posting?
I set your profiles up with templates and starter posts. For ongoing posting, I'll introduce you to a trusted social media VA.
Can you write my emails and newsletters?
Yes. Strategy, writing, design and delivery into your platform, tested across inboxes before anything goes out.
Do you write blog posts?
Yes. SEO-optimised posts written from your topics and ideas, formatted and ready to publish.
Costs, payment and contracts
How much does a project cost?
It depends on what's involved. The cost guide gives you a rough range straight away, and every project is confirmed in writing after a free call, before any work starts.
What are your hourly rates?
Ad hoc work is £45 an hour, tech training is £75 an hour, and strategy sessions are £95 an hour. You can also buy a block of hours in advance at a reduced rate.
Can I buy hours in advance?
Yes. You can buy a block of 5, 10 or 20 hours at a reduced rate, from £38 to £42 an hour. Blocks last 6 months, can be used for any work, and block clients get booked in first.
What happens to unused package hours?
Hours are flexible within the month, so a quiet week can be balanced by a busier one.
Will the price change halfway through?
No surprises. Scope and cost are agreed in writing first. If you ask for something new along the way, we'll agree it before I do it.
How do I pay?
Payment details and terms are set out in your engagement letter before work begins. Card payments are taken securely through Stripe.
Do you charge in other currencies?
Yes. Clients in the US and Canada are quoted in their own currency.
Support and aftercare
What happens after handover?
You get documentation and training, and I'm still here for questions. Most clients stay for the long term anyway.
Should I budget for support after the build?
In my honest opinion, yes. I'd recommend budgeting for me to work in the system with you for at least the first month. There's always something that gets forgotten, or only comes up once you start using it. Seeing it in action first hand means I can make sure it's 100% robust and built to last.
Something's broken. How do I get help quickly?
WhatsApp is the quickest way to reach me. The client support page also has a short form that helps me sort things faster.
When are you available?
Monday to Friday, 9am to 5pm UK time, and often in the evenings. I aim to reply within 24 hours on weekdays.
Do you offer ongoing maintenance?
There's no monthly plan to sign up to. When you need changes or help, just book ad hoc hours, or buy a block of hours in advance at a reduced rate.
Can you train my team?
Yes. Training is one-to-one or small group, built around what your team actually needs to do.
Data, security and ownership
Is my data safe with you?
I'm registered with the ICO (ZB615247) and insured through PolicyBee. Access and logins are handled carefully, and only used for the work you've asked for.
Who owns what you build?
You do. Your accounts, your website and your content stay yours.
What happens if I want to leave?
You can. Your data can be exported, and I'll help make the move as smooth as possible.
Will my systems depend on you?
No. Everything is documented so nothing lives only in my head, and you'll understand the system you're running.
Are you GDPR aware?
Yes. Opt-ins, consent and unsubscribe handling are built into the systems I create, so your marketing stays on the right side of the rules.
Still wondering about something? Just ask.
Send a message, WhatsApp me or book a free call. No question is too basic.
A relaxed chat that usually turns up some great ideas, even if we don't end up working together.
